The list is long but here are a few - lack of a substantial growing endowment ( it has not changed much in 15 years), lack of a co- ordinated marketing plan, lack of more PhD programs, employees who only care about themselves, there are more but these are the major ones. Based on 52 years of watching the university closely since graduation. What is the basis of your rose colored perspective. Step back, assess the situation, write down all
accomplishments in the last 5, 10 and 15 years. It may changed your perspective.