A Flying Merkel has done nothing but increase exponentially in value over the last 50 years, and the damn things are 100 years old.
Nobody "did anything" or started some campaign or program to "get me interested" in old bikes, and no one did for the generation before me. And no one needs to do it for the next generation. I'm sure that my son will be very sad when I go, but it's been rightly said that "When ye lose an old friend... the best consolation is to heir him", and I guarantee you he will be consoled in some degree when he gets his hands on my bikes ... !! And there's a lot like him.