I won't bore you with my dealings with Yellow Pages and BT but my experience is that a lot of Yellow pages enquiries were from people doing the ringaround for the cheapest possible price. You know the type - someone who'll drive 20 miles to save a fiver! I also got a lot of calls from people wanting free advice, over-the-phone diagnosis or part worn tyres!

By far the biggest proportion of calls generated by Yellow pages was from other companies trying to sell me something - It's dead easy to give call centre monkeys a big yellow book and tell them to call everybody in it!

My advice: Drop the yellow book and the BT book but keep Yell.com and 118 247. Just my opinion!

Paul.