Labour and Tory parties have money to burn, unlike most of the electorateArchived Message
Posted by Mary on December 8, 2019, 11:54 am
General election: Tories quadruple spending on Facebook ads The party has suddenly splashed the cash as we enter the final week of campaigning for the general election. 8th December 2019
The Conservative Party has quadrupled its spending on Facebook advertisements as the election campaign enters its final days.
Its spending surged from £5,577 on 3 December to £22,491 the following day, the most recent dates for which spending data is available as Facebook reports daily spending on a three-day delay.
Although the spending data isn't yet available, the party published a large number of advertisements on 4 December, meaning the figure is likely to grow even higher in the coming days. [..] The party's spending is still far below that of the Labour Party, which has invested heavily on Facebook advertising throughout the campaign, spending around £726,000 between 6 November and 3 December.