- More on the new slogan and Levido Archived Message
Posted by Sinister Burt
on April 27, 2020, 1:12 pm, in reply to "Government to axe ‘Stay at Home’ messaging despite Boris Johnson insisting measures must continue"
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from guardian politics live: "27/04 - Mr Raab insisted the 'Stay at Home' message was still needed and said it would 'create more uncertainty in the public's mind' if ministers started talking about how it might be eased. But behind the scenes, senior figures are now working on a new message. A 'quad' of senior ministers, comprising Mr Raab, Mr Hancock, Michael Gove and Chancellor Rishi Sunak has been holding a daily strategy meeting at 6pm to discuss 'the next phase' of the battle against the virus. Election guru Isaac Levido has been tasked with devising a slogan, which could be unveiled within days following focus group testing." ...Maybe 'Stay in Work, Protect the NHS, Save £££££' |