Realistically, Facebook has the advantage of scale – everyone is on it, and it’s not going to be easy to get enough people to switch over to a new network to make it a viable alternative. Networks that focus on niche communities may have better luck, but for average users, the best option is probably to pick a network that appeals to you, join up, explore, and cross-post with your regular social media. Like it or not, Facebook and Twitter are dominant, and any serious competitor is going to have to integrate with them to at least some degree to make switching a softer move for the users."