The future is on the internet. Any one can get a camera and do a fishing show. They make whole movies on Handy cams these days. You fish and I'll hold the camera. Editing is the price of a good software program. The trick is getting the punters to watch it and that comes down to a bit of ingenuity and cheek on appropriate websites and peer to peer exchange.
In a previous thread, some whinged at crass commercialism while others realistically pointed the compromise between advertising, network requirements and product placement. But in this modern world of cyber- just about everything you could usurp them all. It just depends on what you want to portray..... A passion for the sport or a passion for the wallet..